Bust through imposter syndrome with the confidence of a mediocre white man.

Hey! I’m Jennifer. But you can call me Auntie.

I’m a Taiwanese-American thirtysomething with too many side projects and not enough filter. I write, podcast, and teach entrepreneurs of color how to build businesses that honor their time, skills, and creativity.

Let Auntie help you be brave and smart.



Listen to Auntie’s Podcast

Read Auntie’s Wisdom

Courses & Resources

Price Yourself Professionally

Baseline Hourly Rate Calculator

Email Marketing Power Pack